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I am losing traffic to Google AI Overviews. What should I do?

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Quick answer: If AI Overviews are cutting your clicks, shift from chasing clicks to winning citations and brand exposure: become the cited source in the Overview, target higher-intent and harder-to-summarize queries, strengthen brand and entity signals, and diversify into AI engines and channels where you can be recommended.

AI Overviews answer many queries without a click, so some traffic loss is structural. The response is not to fight the format but to be inside it - cited, named, and remembered - and to focus on queries that still drive visits.

Double down on answer-first content and schema to earn the citation, pursue bottom-funnel and comparison queries, and build brand demand so buyers seek you out directly.

Cite this answer:DigiJaws. "I am losing traffic to Google AI Overviews. What should I do?" DigiJaws AI Answers, updated 2026-07-03. https://digijaws.com/answers/ai-overviews-losing-traffic/

Frequently asked

Should I block AI Overviews?

You can opt out via Google-Extended, but that removes your brand from the answers entirely - usually the wrong trade.

What queries still convert?

High-intent, comparison, and brand queries where a click is more likely.

Terms used in this answer are defined in the AI search glossary, and what AI search readiness means explains how GEO, AEO and SEO fit together.

How do I rank in Google AI Overviews?How is Answer Engine Optimization (AEO) different from SEO?
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Last verified 2026-07-03. Published by DigiJaws, the AI-search readiness platform. · All AI answers · Free tools