Free Tool
Zero-Click Revenue Calculator
Search shows your brand but keeps the click. Put a dollar figure on the gap — and see what winning back part of it is worth.
How it works
As AI Overviews and featured snippets answer more queries in place, your impressions stay high but fewer of them become clicks. This calculator turns that gap into money: it takes your current traffic economics and estimates the revenue tied to the click-through you could win back by becoming the cited answer.
The recovery figure is a planning estimate, not a promise — move the slider to model conservative and optimistic cases. Everything runs in your browser; nothing you enter is sent anywhere.
Frequently asked questions
How much revenue does zero-click search cost?
It depends on your traffic and economics. The calculator estimates it from your monthly impressions, click-through rate, conversion rate and average customer value, then shows how much of the lost click-through is recoverable revenue per month and per year.
Why would winning AI citations recover revenue?
When you become the cited answer you recapture click-through lost to AI Overviews, and AI-referred visitors tend to convert well because an engine already recommended you — Similarweb put ChatGPT-referral conversion around 7.1%. Start with the citation playbook.
How do I know if I have the problem?
Run the Zero-Click Signature Analyzer first — it tells you whether AI answers are eating your clicks or whether it’s a ranking issue. Then use this calculator to size the opportunity.
We’ll email you the complete breakdown from this tool plus the exact fixes to make — no spam.
More free tools
- The Zero-Click Toolkit — all six tools in one place
- The AI Visibility Toolkit — AI Overviews + ChatGPT
- The Agent-Readiness Toolkit — get ready for AI agents
- The Content & Rewrite Toolkit — write content AI cites
- Answer-First Content Checker — is your draft quotable?
- AI Crawler Access Checker — are AI bots allowed in?
- The AI Crawler Blocking Report (data)
- DigiJaws Data (original research)
- llms.txt Checker — do you have a valid llms.txt?
- AI Overview Citation Checker — are you cited?
- The AI Overview Prevalence Benchmark (data)
- ChatGPT Visibility Report — does ChatGPT name you?
- Zero-Click Signature Analyzer — is AI eating your clicks?
- Zero-Click Revenue Calculator — what the gap costs you
- AI Overviews Traffic Tracker
- Keyword & Rewrite Optimizer
- AI Citability Checker — is your page ready to be cited?
- AI Overview Risk Checker — is a keyword a zero-click trap?
- Share of AI Answers — does AI recommend you?
- Schema Markup Generator — FAQ / Article JSON-LD
- The DigiJaws Library — the zero-click reference series