Ahrefs Brand Radar pricing starts at $129/mo (Lite). Every figure on this page was checked against Ahrefs Brand Radar’s own pricing page on 2026-09-07, and the date is on the page so you can judge how stale it is. Below: what each plan costs, what the step up actually buys you, and what the headline price leaves out.
Ahrefs Brand Radar has no free tier, so the entry plan is the cheapest way in. Where a trial is offered it is time-limited rather than a free plan you can stay on.
Ahrefs Brand Radar pricing at a glance
| Plan | Price | Per year | What it includes |
|---|---|---|---|
| Lite | $129/mo | $1,548 | 5 projects · 750 tracked keywords · ⚠️ 5 tracked AI prompts, 150 checks/mo · 100,000 crawl credits · API and MCP access · 1 user, extra users $40/mo |
| Standard | $249/mo | $2,988 | 20 projects · 2,000 tracked keywords · ⚠️ 10 tracked AI prompts, 300 checks/mo · 500,000 crawl credits · Content Explorer, Batch Analysis, Portfolios · extra users $60/mo |
| Advanced | $449/mo | $5,388 | 50 projects · 5,000 tracked keywords · ⚠️ 20 tracked AI prompts, 600 checks/mo · 1.5M crawl credits · Looker Studio integration · extra users $80/mo |
| Enterprise | $1,499/mo, annual commitment | $17,988 | From 83 prompts and 2,500 checks/mo · uncapped API · SSO and audit log · unlimited historical data · from 3 users |
| Brand Radar AI standalone | From $199/mo | $2,388 | Research any brand across 459M+ organic prompts and track your own prompts · includes an Ahrefs Free account |
| Prompt packages | $50 · $100 · $250/mo | $600 | ⭐ Basic +2,500 checks (overage $0.020) · Growth +7,000 checks (overage $0.015) · Scale +25,000 checks (overage $0.010) |
What each upgrade actually costs
Tier lists tend to hide the only number that matters when you are choosing: the difference between the plan you are on and the next one up, over a year.
Lite → Standard costs $120 more a month, or $1,440 a year. What you get for it: 20 projects · 2,000 tracked keywords · ⚠️ 10 tracked AI prompts, 300 checks/mo · 500,000 crawl credits · Content Explorer, Batch Analysis, Portfolios · extra users $60/mo
Standard → Advanced costs $200 more a month, or $2,400 a year. What you get for it: 50 projects · 5,000 tracked keywords · ⚠️ 20 tracked AI prompts, 600 checks/mo · 1.5M crawl credits · Looker Studio integration · extra users $80/mo
Advanced → Enterprise costs $1,050 more a month, or $12,600 a year. What you get for it: From 83 prompts and 2,500 checks/mo · uncapped API · SSO and audit log · unlimited historical data · from 3 users
What the headline price leaves out
⚠️ Tracked prompt allowances on the main plans are tiny — 5 on Lite, 10 on Standard, 20 on Advanced. Buying the $50 Basic prompt package alongside a cheaper plan gets you far more tracking than upgrading to Advanced does. The limit that usually forces an upgrade: ⚠️ 5 tracked prompts on Lite; 20 on Advanced.
Which plan is right for you
The paid tiers are worth it for SEO teams already on Ahrefs who want AI visibility in the same tool; Agencies researching client and competitor AI visibility before pitching. For those uses the plan pays for itself in time saved rather than features unlocked.
Is Ahrefs Brand Radar worth the money?
Our reviewers rated Ahrefs Brand Radar 4.0/5. ⭐ The organic prompt database. Researching any brand across 459M+ prompts you did not have to configure is a genuinely different capability from prompt trackers, which only ever show you the questions you thought to ask. The full assessment — what it does well, where it falls down and who should avoid it — is in our Ahrefs Brand Radar review.
If the price is the sticking point, the closest alternatives we have reviewed are W, i, t. Every one of them carries the same dated pricing check as this page.
Frequently asked questions
How much does Ahrefs Brand Radar cost?
The entry paid plan is $129/mo (Lite). The full range runs from $129/mo on Lite to $50 · $100 · $250/mo on Prompt packages. Figures were checked against Ahrefs Brand Radar’s own pricing page on 2026-09-07.
Does Ahrefs Brand Radar have a free plan?
No. Ahrefs Brand Radar does not offer a free plan you can stay on, so the entry tier is the cheapest way to use it.
What does the headline Ahrefs Brand Radar price not include?
⚠️ Tracked prompt allowances on the main plans are tiny — 5 on Lite, 10 on Standard, 20 on Advanced. Buying the $50 Basic prompt package alongside a cheaper plan gets you far more tracking than upgrading to Advanced does. Budget from what the plan meters, not from the figure on the card.
How we check pricing
We read the vendor’s own pricing page rather than repeating a third-party summary, record the date, and re-check on a schedule — which is how we catch a tier being renamed or retired. The figures behind this page are published as a machine-readable catalog so that AI assistants quoting them can quote something current.
More on software pricing
Ahrefs Brand Radar Pricing (2026): Plans and Real Costs. DigiJaws, 2026. https://digijaws.com/reviews/ahrefs-brand-radar-pricing/