1Password — $2.99 a month for individuals and $4.49 for families in the first year, $8.99 a user for Business — with the enterprise platform sold entirely by quote.
Short answer: 1Password’s personal plans are Individual at $2.99 a month and Families at $4.49 a month for up to five members, both billed annually and both promotional first-year prices for new customers buying direct; the regular rates are $3.99 and $5.99. For work, the Teams Starter Pack is $24.95 a month for 10 members billed annually, with up to 10 more seats at per-member pricing, and Business is $8.99 per user per month annually. Every plan has a 14-day free trial. The enterprise products — Unified Access, Enterprise Password Manager, SaaS Manager, Privileged Access and Device Trust — are quote-only, and Business is also available through AWS Marketplace.
On this page
Verdict at a glance
Overall rating: 4.5/5 ★★★★☆
Standout: Business at $8.99 a user includes SSO integrations with Okta, Entra ID, OneLogin and Duo, role-based vault permissions, Watchtower alerts, developer tooling for SSH and Git signing, 20 guest accounts and a free Families plan for every employee.
Watch out: The $2.99 and $4.49 personal prices are first-year promotions for new customers buying on 1Password.com with annual billing; they revert to $3.99 and $5.99, and app-store purchases do not get the discount. Enterprise pricing is not published at all.
1Password remains the password manager most teams pick when they want something that both security staff and everyone else will actually use, and its pricing is clear on the personal and business tiers and silent on enterprise. The personal page, read on 29 September 2026, lists Individual at $2.99 a month and Families at $4.49 a month for up to five members, both billed annually, with the FAQ confirming these are promotional first-year prices for new customers subscribing directly and that the regular rates are $3.99 and $5.99. Both include end-to-end encryption, Watchtower breach alerts, secure sharing, 1 GB of storage per user and every desktop, mobile and browser platform. The business page lists the Teams Starter Pack at $24.95 a month for 10 members billed annually — up to 10 additional seats at per-member pricing — and Business at $8.99 per user per month annually, adding SSO integration with Okta, Entra ID, OneLogin and Duo, role-based vault sharing, 20 guest accounts, developer tools for SSH and Git signing, and a free Families plan for each user. There is a 14-day trial on all of them and Business can be bought through AWS Marketplace. The enterprise page is a different product set — Unified Access as a platform, plus Enterprise Password Manager, SaaS Manager, Privileged Access and Device Trust — and every one is ‘request a quote’. Four and a half stars: the consumer and business prices are among the most transparent in security software, the promotional asterisk is disclosed in the FAQ rather than buried, and the only thing a buyer cannot learn from the site is what the enterprise platform costs.
Quick facts
| Attribute | Detail |
|---|---|
| Ideal team | Individuals, families and businesses up to a few thousand seats |
| Learning curve | Very low |
| Setup time | Minutes; SSO integration takes longer |
| Free trial | ⭐ 14 days on every plan |
| Free tier | ⚠️ None |
| Entry | $2.99/mo Individual (first-year promo, annual) — $3.99 regular |
| Business | $8.99/user/mo annual; Teams Starter Pack $24.95/mo for 10 |
| Enterprise | ⚠️ Quote-only platform (Unified Access, EPM, SaaS Manager, Privileged Access, Device Trust) |
Overview
1Password stores logins, payment cards, addresses, documents, SSH keys and API tokens in end-to-end encrypted vaults, autofills them across macOS, iOS, Windows, Android and Linux and every major browser, and watches for breaches and weak credentials through Watchtower. The personal plans are Individual at $2.99 a month and Families at $4.49 a month for up to five members, both billed annually — the page shows these beside struck-through regular prices of $3.99 and $5.99 and explains in its FAQ that the lower figures are promotional pricing for new customers subscribing directly through 1Password.com for the first year with annual billing, not available through the Apple App Store or Google Play. Families adds shared vaults and simple admin controls; each account gets 1 GB of storage per user.
For work, the Teams Starter Pack is $24.95 a month for 10 members billed annually, with up to 10 additional seats available at per-member pricing, and includes sharing, security alerts, role-based permissions, the developer tools and onboarding resources. Business is $8.99 per user per month billed annually and adds integration with Okta, Entra ID, OneLogin, Duo and other identity providers, role-based vault sharing and permissions, Watchtower alerts at the organisation level, 20 guest accounts (five on Teams), and a free Families plan for personal use for every user. A 14-day free trial applies to both, Business can be purchased via AWS Marketplace, and an MSP edition of the enterprise password manager is sold through distributors on consumption-based billing with no license minimums.
The enterprise page reads differently. It presents Unified Access — described as identity security for humans, AI agents and machines — as a platform, alongside four products that can be bought separately: Enterprise Password Manager, SaaS Manager (SaaS and AI app discovery and spend control), Privileged Access (just-in-time access with runtime controls for AI agents) and Device Trust (device health checks). Every card says ‘request a quote’ and the FAQ confirms pricing is tailored to the organisation. For a buyer that means the published ladder stops at Business’s $8.99; anything involving privileged access, device trust or SaaS governance is a sales conversation.
Key features
- Encrypted vaults — logins, cards, documents, SSH keys and API tokens
- Every platform — macOS, iOS, watchOS, Windows, Android, Linux and all major browsers
- Watchtower — breach and weak-password alerts on every plan
- Families — ⭐ 5 members with shared vaults for $4.49 (promo) or $5.99
- Teams Starter Pack — 10 members for $24.95 a month annually
- Business SSO — Okta, Entra ID, OneLogin, Duo integrations at $8.99 a user
- Developer tools — SSH signing, Git commit signing, CLI and SDKs
- Guest accounts — 5 on Teams, 20 on Business
- Free Families plan — ⭐ for every Business user
- Enterprise platform — ⚠️ Unified Access and four products, quote-only
Pricing (as of 2026-09-29)
Model: per-user subscriptions billed annually, with promotional first-year personal rates and quote-only enterprise products · Free tier: ⚠️ none — 14-day trial instead · Entry paid: Individual $2.99/mo (first-year promo, annual)
| Plan | Price | Includes |
|---|---|---|
| Individual | $2.99/mo annual (promo) · $3.99 regular | 1 user · 1 GB storage · all platforms · Watchtower · secure sharing |
| Families | $4.49/mo annual (promo) · $5.99 regular | Up to 5 members · shared vaults · admin controls |
| Teams Starter Pack | $24.95/mo annual | 10 members included · up to 10 more at per-member pricing · role-based permissions · developer tools · 5 guests |
| Business | $8.99/user/mo annual | SSO with Okta, Entra ID, OneLogin, Duo · role-based vault sharing · 20 guests · free Families plan per user |
| Enterprise products | Quote | Unified Access platform · Enterprise Password Manager · SaaS Manager · Privileged Access · Device Trust |
⚠️ The $2.99 and $4.49 personal prices are promotional: new customers, direct purchase on 1Password.com, first year, annual billing. Regular prices are $3.99 and $5.99, and app-store purchases are excluded from the promotion.
⚠️ Everything above Business — Unified Access, SaaS Manager, Privileged Access, Device Trust — is priced by quote; the page says pricing is tailored to the organisation.
⭐ Business includes a free Families plan for every user and 20 guest accounts, and the Teams Starter Pack prices 10 seats as a bundle at $24.95, which is cheaper per seat than Business for a team of exactly ten.
All plans carry a 14-day free trial. Business is also available through AWS Marketplace for consolidated billing, and an MSP edition is sold through distributors on consumption billing.
Ratings breakdown
| Criterion | Score | Why |
|---|---|---|
| Ease Of Use | 5.0/5 | The autofill and sharing people actually use |
| Features | 4.5/5 | Watchtower, SSO, developer tools, guests, device trust at the top |
| Value | 4.5/5 | ⭐ Clear personal and business prices; ⚠️ enterprise by quote |
| Support | 4.5/5 | Included on every plan; MSP and enterprise get dedicated help |
Pros
- Personal plans from $2.99 a month with the promotion disclosed in the FAQ
- Families covers five people for $4.49 (promo) or $5.99
- Business at $8.99 includes SSO integrations and 20 guests
- Teams Starter Pack bundles 10 seats for $24.95
- 14-day trial on every plan
- Free Families plan for every Business user
- Developer tools for SSH and Git signing included
Cons
- ⚠️ No free plan
- ⚠️ Promotional personal prices revert after year one
- ⚠️ Enterprise products are quote-only
- App-store purchases miss the promotion
- Monthly billing prices are not shown on the annual view
- SaaS Manager, Privileged Access and Device Trust are separate purchases
Who it’s for
- Individuals and families who want the most polished password manager
- Small teams of up to 20 on the Starter Pack
- Businesses that need SSO-integrated vault access at a published price
- Developers who want SSH and Git signing from the same vault
Who it’s not for
- Anyone who needs a free tier
- Enterprises that need privileged access or device trust priced before a sales call
- Users buying through app stores who expect the promotional price
- Teams comparing purely on per-seat cost at large scale — the quote may differ
Best use cases
- Securing a family’s logins and cards for $4.49 a month
- Rolling out a 10-person startup on the Teams Starter Pack
- Enforcing SSO-linked vault access for a 200-person company on Business
- Signing Git commits and SSH sessions from the vault
- Sharing a credential with an outside contractor via a guest account
Integrations
1Password Business integrates with Okta, Entra ID, OneLogin and Duo for SSO and provisioning, ships browser extensions for Chrome, Safari, Edge, Firefox and Brave, and offers developer tools — CLI, SDKs, SSH and Git signing — that plug into workflows on Vercel and Supabase. Its enterprise SaaS Manager discovers apps such as Slack and Notion across an organisation, and Business is purchasable through AWS Marketplace.
How it compares
| 1Password Individual | 1Password Families | Teams Starter Pack | 1Password Business | |
|---|---|---|---|---|
| Price | $2.99/mo promo · $3.99 regular | $4.49/mo promo · $5.99 regular | $24.95/mo for 10 members | $8.99/user/mo |
| Billing | Annual | Annual | Annual | Annual |
| Seats | 1 | Up to 5 | 10, plus up to 10 more | Per user |
| Guests | — | — | 5 | 20 |
| SSO integration | — | — | — | ⭐ Okta, Entra ID, OneLogin, Duo |
| Free Families plan per user | — | — | — | ⭐ Yes |
| Trial | 14 days | 14 days | 14 days | 14 days |
All figures from 1password.com’s personal and business pricing pages read on 2026-09-29. Promotional personal prices apply to new customers buying direct for the first year with annual billing; the enterprise products on the third pricing tab are quote-only and not tabulated.
Alternatives
Within password management the usual comparisons are Bitwarden, Dashlane, Keeper and Proton Pass; their prices were not read for this review and are not quoted. What 1Password’s published ladder makes easy is the arithmetic: a ten-person team pays $24.95 a month on the Starter Pack versus $89.90 on Business, and the difference is SSO integration, more guests and the free Families plans. Teams already standardised on Slack or Google Workspace will find the identity-provider integrations the deciding feature.
Recent changes
As of 2026-09-29, 1password.com lists Individual at $2.99 a month and Families at $4.49 a month, both billed annually and both first-year promotional prices for new direct customers, with regular rates of $3.99 and $5.99; the Teams Starter Pack at $24.95 a month for 10 members billed annually; and Business at $8.99 per user per month billed annually, with a 14-day trial on all plans. The enterprise tab presents Unified Access as a platform for humans, AI agents and machines alongside Enterprise Password Manager, SaaS Manager, Privileged Access and Device Trust, all by quote, and notes Business and the enterprise products can be bought through AWS Marketplace.
Frequently asked questions
How much does 1Password cost?
Individual is $2.99 a month and Families $4.49 a month billed annually as first-year promotional prices ($3.99 and $5.99 regular). The Teams Starter Pack is $24.95 a month for 10 members, and Business is $8.99 per user per month, both billed annually. Enterprise products are quoted.
Is there a free version of 1Password?
No free plan, but every plan has a 14-day free trial, and Business users receive a free Families plan for personal use.
Why does 1Password show two prices for Individual and Families?
The lower figures ($2.99 and $4.49) are promotional pricing for new customers subscribing directly on 1Password.com for the first year with annual billing. The regular prices are $3.99 and $5.99, and the promotion is not available through Google Play or the Apple App Store.
What is the difference between Teams Starter Pack and Business?
Starter Pack is a 10-member bundle at $24.95 a month with up to 10 additional seats, five guest accounts and the core sharing and permission features. Business is $8.99 per user and adds SSO integration with Okta, Entra ID, OneLogin and Duo, 20 guest accounts, organisation-level Watchtower and a free Families plan per user.
How much do 1Password’s enterprise products cost?
They are not published. Unified Access, Enterprise Password Manager, SaaS Manager, Privileged Access and Device Trust all say ‘request a quote’, and the FAQ states pricing is tailored to the organisation’s needs.
Can I buy 1Password through AWS?
Yes. Business and the enterprise products are listed as available through AWS Marketplace, with simplified procurement and consolidated billing.
Sources
- 1Password – personal pricing for Individual and Families, with promotional terms (read 2026-09-29)
- 1Password – business pricing for Teams Starter Pack and Business (read 2026-09-29)
- 1Password – enterprise pricing page, quote-only products (read 2026-09-29)
Compiled from public sources; last verified 2026-09-29. Pricing is subject to change — verify with the vendor. Ratings reflect editorial opinion based on documented capabilities, published pricing, and aggregated user reviews. DigiJaws does not accept payment for review placement or rating.
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1Password Review (4.5/5): Pricing & Verdict (2026). DigiJaws, 2026. https://digijaws.com/reviews/1password-review/