See how many clicks and how much traffic you are truly missing to zero-click and AI search — based on your own Search Console data. Enter your totals (or paste your GSC export) and this tool compares your actual click-through rate to a healthy benchmark for your average position, then estimates the clicks you should be earning but are not.
How this works
Google Search Console shows your impressions, clicks, average position, and CTR. For any position there is a well-established, healthy click-through rate. When your actual CTR falls below that benchmark, the gap — multiplied by your impressions — is the clicks you are losing, largely to AI Overviews and zero-click results that answer the query without sending you the visit.
With 68% of US Google searches now ending without a click, that gap is real revenue. This tool turns it into a number for your site. Then run the SEO Agent to see how to recover it, and see the market data for context.
Where to get your numbers
In Google Search Console, open Performance → Search results, set your date range, and read the totals: Total impressions, Total clicks, and Average position. Enter them below. Coming soon: connect Search Console directly to pull this automatically.
FAQ
Is this exact?
It is a benchmark-based estimate. Click-through rates vary by industry and SERP features, so treat the result as a directional indicator of your zero-click exposure, not an exact figure.
Why is my CTR below the benchmark?
Most commonly, AI Overviews and zero-click features are answering searches without a click, or your titles and snippets are under-optimized. The SEO Agent shows which.
Do I need to connect any account?
No. Phase 1 works from numbers you enter or paste. Direct Google Search Console and GA4 connection is coming soon for automatic pulls.
Related free tool: see the full picture with the GA4 Traffic Analyzer — channel-by-channel performance, year-over-year shift, and AI assistant referral traffic.