AI engines and agents decide which brands to mention, recommend, and buy from based on what they can read about you. A brand knowledge file gives them a clean, machine-readable source of truth — so they get your facts right instead of guessing. Fill in the form below and download yours in seconds.
What is a brand knowledge file?
A brand knowledge file is a small, structured document (JSON) that states the verified facts about your business: who you are, what you do, your pricing, your key offerings, and answers to common questions. You host it on your own domain and point AI systems to it. Instead of scraping your pages and inferring — sometimes wrongly — AI engines and agents can read your knowledge file directly as your canonical source of truth.
Why it matters
As more people rely on AI answers and as AI agents begin shopping on their behalf, being machine-readable is becoming as important as being human-readable. Brands that publish clear, structured facts are easier for AI to cite correctly and recommend confidently. A knowledge file is one of the simplest, highest-leverage steps you can take to control how AI represents you.
Frequently asked questions
Where do I put the knowledge file?
Host it on your own domain, for example at yoursite.com/knowledge.json, and reference it in your llms.txt file. That makes it discoverable to AI engines and agents that look for a brand’s machine-readable facts.
How is this different from schema markup?
Schema markup lives inside individual web pages for search engines. A knowledge file is a single, standalone source of truth for your whole brand, designed to be read by AI systems and agents directly. They complement each other; using both is ideal.
How often should I update it?
Update it whenever your core facts change — pricing, offerings, positioning, or key answers. Keeping it current ensures AI systems represent you accurately. DigiJaws can host and maintain a live, always-current version for you.
Want your knowledge file hosted, kept live, and queryable by agents? See how DigiJaws keeps your brand AI-ready →